A 2021 Business Update
Hey hey, friends! Checking in as we round out 2021 with some news + updates from Anna Beyerle Creative. I’ve been quiet recently, and I’m excited to come back around and share what’s been happening behind the scenes.
First of all, the time-sensitive stuff:
As we head into the new year, there’s some new lunar resources to help you plan ahead:
2022 lunar calendar, for order through Society6 (link to my entire store, which has some other art print goodies!)
A newly-organized Lunar Business page on the website, which includes a link to a downloadable and printable 2022 calendar
And now, some more general updates:
2021 was tough for me, as I know it was for a lot of folks. 2020 felt like pure survival mode, and 2021 was all about adjusting to a new normal in the world of life and business. I kept quiet the vast majority of 2021, mostly due to the processing of some big life changes, which included moving cross-country, buying my first house with my family, and moving Anna Beyerle Creative to a part-time venture.
After five years of operating this business as a full-time commitment, I accepted an external full-time job, and scaled this one back behind the scenes. It wasn’t due to a lack of love of what I was doing; quite the opposite. I’ve worked the past several years to help folks build up their own businesses, and I slowly came to realize I wasn’t giving my own the attention that it needed. I was consistently afraid to go all-in, and as I began to unpack that, I realized that I needed to do more internal work to heal this and build up my own confidence in both business and in life.
I’ve held off on any real external announcement because I’m not 100% sure what’s next — and I’m coming to realize that’s okay. For the foreseeable future, Anna Beyerle Creative will be a part-time commitment. It started off as a creative outlet, and that’s the roots I’m coming back to.
So, what does this mean for you?
I’m continuing to serve women business owners who want to build a sustainable business and combat burnout through mindful branding and lunar business practices. This mission isn’t going anywhere!
Everything I offer is shifting to program/course-based work, if it hasn’t already. AKA, I’m no longer offering 1:1 work at this time. This will be done through three avenues:
Lunar Business, a hub for current and future resources for planning your business alongside natural cycles. More will be added to this hub in 2022!
Implement Brand Strategy, a course and resource library for creative business owners looking to learn how to offer a more strategic service to their clients.
Envision Your Brand (coming 2022), a complete program for branding your business.
If you’d like to stay in touch about any other news to come, hop on the newsletter list of occasional updates!
Thank y’all for your support, now and always. It is all a journey, and I’m excited to be on with you.
Cheers to what’s next,
Anna