Introducing Anna Beyerle Rosen ✨

Hey, friends! It’s been a minute. You’ve probably noticed that it’s been a little quiet around these parts. For a multitude of reasons, I took a step away from Anna Beyerle Creative about a year ago. And although those reasons were myriad, they all came back to the same idea — that my business was becoming my life, and I needed to reevaluate its role in my life.

As a member of the Millennial generation, we are known to get involved in our work, and I was no exception. My business wasn’t only my business, but my hobby. When I wasn’t doing one type of work, I dove into a different type; so much so that work was becoming synonymous with everything I did. Boundaries started being blurred, and my work became so overloaded with different ideas that I found it impossible to focus on (and complete) one project at a time.

So, I took a break. I took a break from the work and the burnout. It was hard, and therefore one of the most worthwhile things I’ve done in a long time. I’d been struggling for so long with the multifaceted idea that my business had turned into, and it took this long for me to figure out that this was a superpower of mine, not a downfall.

So, it’s time for another rebrand, and I know this one will stick for awhile. Welcome to Anna Beyerle Rosen. Turning my business into a fully personal brand took a lot of hemming and hawing to decide on, and I want this platform to be a container that pursues what I want to offer to the world — and that’s not just branding and creative work. I work with individuals and businesses to help recenter and implement brand, business, and life strategies that chart their path forward in a mindful and intentional way. This is done through new a new brand strategy, business strategy, or life practices.

I’m so excited to keep the change going, and to unveil more in the weeks and months to come.

Anna BeyerleComment